Social media managers in the US bill roughly $30 to $95 per hour on vetted marketplaces, $75 to $160 through agencies, and earn $55,000 to $115,000 full-time. Paid social specialists price above organic-only managers because the work carries measurable budget responsibility.
Vetted marketplace
$30–95
per hour · USA, 2026
Vetted marketplace · like HireDeveloperUSA.com
$30–$95/hour
Development agency
$75–$160/hour
In-house full-time · base salary
$55,000–$115,000/year
Add 25–40% for benefits, payroll taxes and overhead before comparing with hourly social media managers rates.
Junior
$30 – $45/hour
Mid-level
$45 – $68/hour
Senior
$68 – $95/hour
Skip the rate research — get matched with vetted social media managers in 48 hours, $0 until you hire.
$30 to $95 per hour on a vetted marketplace, $75 to $160 through an agency, or $55,000 to $115,000 full-time.
Above roughly $30,000 a month in paid spend, yes. Below that, one strong generalist covers both and keeps the message consistent.
Ten to fifteen hours a week per active channel, including creative, scheduling, community replies, and reporting. Video-first channels take more.
Hire directly
Hire social media specialists in the USA →Vetted talent ready for US teams. No recruitment fees. Zero risk.
🇺🇸 Trusted by companies across the United States